Roadblock
Winning!

There are many obstacles to navigate when buying a home, and WA Housing Centre needed to communicate that they are here to help you on your journey. This spot in the series was to be based around ‘winning the homeownership game’ and overcoming roadblocks.

The style we designed previously lent itself perfectly to the platform game environment. Our hero couple are dreaming of their home before it floats off to the top of the mountain. As they track it down they hit their obstacles, each one tackled with a little help from WAHC.

The piece made it’s way to the TV and social networks, and the assets provided digital and print imagery across the campaign.

Agency

Braincells

Director

Michael Lomas

Art Director

Malisa Perona

Producer

Claire Hicks

Design

Malisa Perona

Animation

Malisa Perona
Dom Iaria
Kane Rowlingson

Sound Design

White Owl Sound

Wonders are out there waiting to be crafted.
67BDB0DB-6342-4E7B-BC4C-5F66A74D439D Created with sketchtool.
Rocket Back
67BDB0DB-6342-4E7B-BC4C-5F66A74D439D Created with sketchtool.
Rocket Back